In the world of sports, success is often measured by wins and losses. But for Coach Josh Williams of the Clinton Lady Maroons, true victory comes from building a culture rooted in five essential pillars: servanthood, humility, ownership, unity, and thankfulness. These values are the foundation of his transformational coaching philosophy—a philosophy that goes beyond the scoreboard to shape resilient, empowered athletes and teams.

Servanthood: Leading by Example

At the heart of transformational coaching is servanthood. For Coach Williams, leadership is about putting others first and serving the needs of the team before your own. This approach fosters trust, respect, and a sense of belonging. When coaches and players embrace servanthood, they create an environment where everyone feels valued and supported, both on and off the court.

Why it matters:

  • Builds trust and loyalty among team members
  • Encourages selfless play and collective success
  • Sets a powerful example for athletes to follow in sports and life

Humility: Embracing Growth and Learning

Humility is a cornerstone of Williams’ coaching journey. He openly shares how, after years of early success, he realized that ego and old habits were holding his teams back. By embracing humility, he became open to new ideas, feedback, and continuous improvement. This mindset not only made him a better coach but also showed his athletes that it’s okay to learn from mistakes and grow through challenges.

Why it matters:

  • Promotes a growth mindset and lifelong learning
  • Encourages honest self-reflection and accountability
  • Helps athletes and coaches adapt to adversity and change

Ownership: Taking Responsibility

Ownership means taking responsibility for your actions, decisions, and outcomes. Coach Williams instills this value in his players by encouraging them to own their roles, both in success and in setbacks. When athletes take ownership, they become more invested in their development and the team’s goals.

Why it matters:

  • Fosters accountability and discipline
  • Empowers athletes to take initiative and lead
  • Drives personal and team growth

Unity: Building Togetherness

Unity is the glue that holds great teams together. Williams discovered that while talent and toughness are important, true success comes from togetherness. He prioritizes team-building activities, open communication, and shared goals to strengthen bonds among players. This sense of unity creates a culture where everyone pulls in the same direction, especially when the going gets tough.

Why it matters:

  • Enhances team chemistry and resilience
  • Creates a supportive environment for all members
  • Leads to greater success on and off the court

Thankfulness: Cultivating Gratitude

Finally, thankfulness is a pillar that sets the tone for a positive, resilient mindset. Williams encourages his athletes to appreciate their opportunities, teammates, and the journey itself. Gratitude helps players stay grounded, motivated, and focused on what truly matters.

Why it matters:

  • Boosts morale and mental well-being
  • Reduces stress and anxiety
  • Inspires a positive, winning attitude

Why These Pillars Matter for Coaches and Teams

Coach Josh Williams’ journey from transactional to transformational coaching is a testament to the power of these five pillars. By prioritizing servanthood, humility, ownership, unity, and thankfulness, he’s built a program where athletes thrive as both competitors and individuals.

Whether you’re a coach, athlete, or leader, embracing these values can elevate your team culture, foster mental toughness, and drive success that lasts far beyond the final buzzer.

For more insights on transformational coaching and athlete development, contact Coach Matt Thomann at coachthomann@gmail.com or visit www.mentalmettlelifecoaching.com.

Start building your foundation today—one pillar at a time.

Are you ready to forge your mettle?

More From Mental Mettle

New Year, Real Toughness: How Being Vulnerable Builds Mental Mettle
Vulnerability might be the most underrated New Year’s resolution you can make for 2026. When you stop pretending to have it all together and start being honest about your weaknesses, you open the door to real mental toughness, growth, and change.
Episode 135: If You Want to Grow in 2026, Be Vulnerable
Episode 135 of The Mental Mettle Podcast, “If You Want to Grow in 2026, Be Vulnerable,” challenges the old-school idea that toughness means never changing, never asking for help, and never admitting weakness. Coach Matt Thomann explains how that mindset actually blocks growth and keeps you stuck in the same patterns year after year. Instead, he invites listeners to redefine toughness as the courage to see where you fall short, open up to others, and pursue growth on purpose in the new year.​
Episode 134: Beyond the Pitch: Maya Lambert on Turning Soccer Lessons into Career Strengths
Episode 134 of The Mental Mettle Podcast highlights what many athletes quietly wonder: Will any of this matter once the games are over? In “Beyond the Pitch: Maya Lambert on Turning Soccer Lessons into Career Strengths,” Coach Matt Thomann sits down with former Purdue University captain and professional defender Maya Lambert to explore how high‑level sport can become a launchpad—not a dead end—for life after athletics.
Positive Toughness: How 9 Core Topics Transform Your Game and Life
Mental toughness is not just about grinding harder or “wanting it more.” It is a trainable system of skills that shape how you respond when life and competition punch back. That is the heart of Coach Matt Thomann’s 100% Mettle framework—a practical way to build positive toughness that holds up under real pressure, not just in motivational quotes.
Episode 133: 100% Mettle: Coach Matt Thomann’s 9 Core Topics for Positive Toughness
This episode of The Mental Mettle Podcast zooms out to ask a core question: what does real, positive toughness actually look like in everyday life? Instead of glorifying “grind” or pretending pressure doesn’t hurt, Episode 133 introduces 100% Mettle—a way of approaching adversity that is honest, hopeful, and focused on growth, not ego.
Hope as a High-Performance Skill: How to Build Mental Toughness Before Life Falls Apart
Hope isn’t just a feeling you get when things are going well. It is a mental and spiritual skill you can deliberately build long before life blindsides you. That is one of the biggest themes in Episode 132 of The Mental Mettle Podcast, “The Power of Hope with Derek Gordon,” and it has huge implications for athletes, coaches, parents, and anyone trying to stay resilient in a chaotic world.